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Monday, October 3, 2016

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Increase of tourist arrivals and earnings Tourism revenue rose 54.7 percent in first four months of this year to $270.6 million compared to the corresponding period last year after jumping 64.8 percent year-on-year to a record $575.9 million in 2010, the central bank's latest data showed. The booming tourism investments have boosted 2011 first quarter foreign direct investment (FDI) to a record $236 million. The sector is expected to attract more than 4 million tourists by 2020. The sector is also expected to generate employment for about 1 million persons and income amounting to about US$ 8 billion. Regional cooperation will be strengthened to increase tourism openness through the relaxation of regulatory barriers. International and local air lines are encouraged to operate in Sri Lanka. Comprehensive market promotion campaigns will be implemented to build a positive perception on Sri Lanka globally. A Tourism Centre will be established of special cultural importance to Asia to attract religious tourists from neighboring countries. Major cities of the country will be developed to be attractive tourist cities in Asia

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